More of the Same.

I have just bought a garden shredder from Screwfix. I will now be inundated with adverts for them on Facebook, Amazon, ebay etc, and get emails from shredder manufacturers of their full range of shredders for all my requirements. Sophisticated algorithms and lucrative backdoor information sharing doesn’t really amount to much when I’ve either bought one or decided not to. It’d be far better to insert a five-year time delay for when this one’s worn out and I need a new one. And every click on Youtube elicits a sidebar of variations of what I’ve just chosen. Remember ‘Pop will Eat Itself’ from the eighties, a rare future glimpse of our present where everything is a re-hash of everything smeared into oblivion by electronic machines, where a pop career is fifteen minutes of fame? Eating one’s own excrement may seem like a jolly good perpetual motion idea but it’s hardly a healthy life style. It may be getting faster and busier but only, like a diet of salt and vinegar crisps, because it has minimal sustenance. My guess is when we get to iPhone17 with 3D graphics, everything you might ever want to know and its own friendly personality we’ll have forgotten what its primary use is. Music will be self-generated by trend analysis and we’ll all be buying garden shredders weekly. Don’t laugh, I’ve already bought three cordless electric drills. So there you have it, we’re all going to get more of the same, because it appears that’s what we want.